Our film uses a lot of continuity editing which is a common technique used in filmmaking, this created a sense that what is happening on screen is happening as you see it, although our product also uses some jump cuts and other unusual editing techniques, for example a sudden image of a horses head shown for a fraction of a second, to show that something is not right and to increase tension.
Our media product is supposed to be unnerving as opposed to
scary, and i think it does this by making sure that the viewer is never quite sure of what is going on.
A horses head mask, shown for a fraction of a second to confuse the viewer. |
The only social group shown in our media product is a middle class teenager, who is shown to be going to an interview before a series of unexpected and unnerving things happen to him. This may be seen as portraying uncertainty amongst teens and especially in terms of plans for the future, especially in finding a job. The fact that the main character is portrayed as quite ordinary and the setting being a familiar one to students could suggest that this could happen to anyone, which hopefully makes the film more scary.
Both of the women in our media product are shown from an angle that hides their face, this may be seen as showing them as a lower status or that they are not as important in the film.
What kind of media institution might distribute your media product and why?
I think Film4 would distribute our media product because they usually specialise in indie/low budget movies.
Our movie doesn't use any special effects so the budget is quite low. This means that our movie would be suitable for Film4.Who would be the audience for your media product?
I think that the target audience for our media product would be aged between 15 - 25 and interested in psychological thrillers, this would be because the main character is in this age group. The setting of most of the film is set in a sixth form building so this may further appeal to students or people in that age range.
How did you attract/address your audience?
We showed our media product to a group of people and then asked them what they thought about it, a lot of them said that they would be interested in watching the rest of the film to see what happens to the main character.
What have you learnt about technologies from the process of constructing this product?
One of the main pieces of technology that I used was the website Blogger, we used this website to note down our progress in our coursework.
I found Blogger very easy to use and made it easy to keep track of what we had done, some downsides were that we were unable to upload our videos directly from iMovie to Blogger but had to indirectly upload them via YouTube.
Another website that I used was IMDb, this was useful for finding reliable and concise information about the films we were studying, there was a very large amount of info on almost every film I could think of, so IMDb was very useful for researching films.
Another piece of technology that we used were the digital cameras, they were very easy to use and we ended up with very good quality videos from them, some of the drawbacks, though, were that for most of the time we were unable to use a tripod, so the camera had to be balanced on a stack of chairs or handheld, this could mean that some of the shots were not as stable as we would have liked or may not have been from the exact angle that we had hoped for.
To edit our film we used Apple iMovie, which I found to be very intuitive and easy to use to trim the clips and edit them together and also adding music and sound effects.
Looking back at your continuity task, what do you feel you have learnt in the progression from it to the final product?
In the preliminary task we used 3 cameras, and set them up in a room according to the 180 degree rule. This helped us to think about how to position the cameras to follow the 180 degree rule and focus on important events.
The preliminary task was also useful for getting to know the software on the macs (iMovie) and learn how to edit the clips together to keep the continuity of the story.